At OneWorldLive we've created communities in which consumers can interact with each other and with many of the country's best-known experts in life enhancement. And we're successfully monetizing our communities through affinity marketing programs that create repeat purchases. We call this our 3 C's - Clubs, Coaching and Continuity.
OneWorldLive's expert partners include N.Y. Times best-selling authors, top motivational speakers and other nationally known experts in health, fitness, beauty and personal awareness. Through personal appearances and media exposure, these experts give a human face to the OneWorldLive brand and attract new visitors to our website. There, they provide one-to-one advice, as well as insightful, solution-oriented content that engages consumers and keeps them coming back.
In addition to interacting with experts, at OneWorldLive consumers interact with each other in clubs, online seminars, online publishing, and live chat. They can purchase products and services that provide real-world solutions.
This integration of community and commerce is the cornerstone of our business model. It's a strategy that we're extending through partnerships that enable other enterprises to monetize their own communities as well as leverage our programming and customer base to generate revenues.
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